See which products AI recommends, and why yours is missing.
AI engines now recommend beauty products by name. Pro CMO checks those answers, marks the claims about your products that are wrong, and drafts the pages and pitches that close the gap.
How buyers find a beauty brand
They ask AI for a recommendation
Buyers ask AI engines for the best product for a need, such as a cleanser for dry skin. The answer names a few products and gives a reason for each.
They read reviews and lists
Beauty writers publish lists of favourite products, and AI answers often cite those lists.
They compare before they buy
Buyers search for one product against another, and for what is in a product. The page that answers clearly wins the click.
What Pro CMO does for beauty and personal care brands
The same Pro CMO, set to the work that matters in this industry. Each item links to the use case that covers it.
- GEO
Products AI answers recommend
How often ChatGPT, Gemini, Google AI Mode, Claude and Perplexity name your brand when buyers ask for a recommendation.
GEO: Brand mentions in five AI engines - GEO
Claims about your products
The claims AI answers make about your brand, checked against your brand profile, with the claims that contradict it marked.
GEO: Accuracy of AI answers - GEO
The sources behind each answer
The web pages AI answers link to when they talk about you and your competitors.
GEO: The sources AI answers cite - Alerts
Competitor launches
A new product from a competitor in the news, with the source article and the date.
Alerts: Competitor launches - Google Ads
New ad copy
Drafts of new responsive search ads, written from the keywords and search terms that already win in an ad group.
Google Ads: New ad copy
Changes Pro CMO proposes for beauty brands
Examples of the changes Pro CMO brings to your team, with the goal of each. Your team approves every change.
Add a 'who it is for' section to a product page
AI answers recommend competitors for a common need. Pro CMO drafts a section that states who your product is for.
Goal: named in AI answersCorrect an outdated product claim
An AI answer describes an old formula. Pro CMO drafts the page text with the current facts from your brand profile.
Goal: accurate AI answersPitch a beauty list that AI answers cite
A favourites list that AI answers quote names your competitors and not you. Pro CMO drafts the pitch to the writer.
Goal: a place in the list
Beauty and personal care questions, answered
What does Pro CMO do for a beauty brand?
Pro CMO checks which brands ChatGPT, Gemini, Claude, Perplexity and Google AI Mode recommend for your buyers' questions, marks wrong claims about your products, and watches competitor launches. It drafts the page text, pitches and ad copy, and your team approves each one.
Can Pro CMO check what AI says about our products?
Yes. Pro CMO compares the claims AI answers make about your brand with your brand profile and marks the claims that contradict it, with the sources each answer cites.
Does Pro CMO review our product claims for regulations?
No. Pro CMO checks AI answers against your brand profile. It does not give regulatory or legal advice. Your team reviews every piece of text before it goes live.
Does Pro CMO track beauty articles and lists?
Pro CMO tracks industry articles that mention your brand and your competitors, with their tone, and finds the lists that AI answers cite in your category.
Does Pro CMO track influencers or social media?
No. Pro CMO does not track social media or influencers. It reads AI answers, search results, industry articles, Google Search Console and Google Ads.
Does Pro CMO publish to our site?
No. Pro CMO writes the text, such as a product page section or an FAQ. Your team reviews and publishes it.